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Complaints & Content Removal Policy

Last updated: 2026-06-30

Purpose

Lovelica (operated by Neontree, UAB) is committed to maintaining a safe, lawful, and respectful platform. This policy explains how to report content that you believe is illegal, harmful, or otherwise violates our standards, and what happens after such a report is submitted.


What You Can Report

You may submit a complaint about any content hosted or generated through the Lovelica platform that you believe:

  • Is illegal under applicable law (including but not limited to child sexual abuse material, non-consensual intimate imagery, or content that facilitates human trafficking)
  • Depicts or involves minors in a sexual or exploitative context
  • Violates the rights of a real, identifiable individual (e.g., defamation, non-consensual depiction)
  • Breaches Lovelica's Terms & Conditions or content standards in any other way

Image or Likeness Removal Appeal (Depicted Persons)

If you are a real person and you believe that any content made available through the Lovelica platform depicts, resembles, or otherwise uses your image or likeness, you have the right to appeal to have that content removed. This right applies regardless of how the content was created.

All imagery on the platform is generated by artificial intelligence and is not intended to depict any real, identifiable individual. Nevertheless, we take every such appeal seriously, investigate it fully, and act on it as set out below.

To request removal of your image or likeness, send an email to [email protected] with the subject line Image/Likeness Removal Request, including:

  1. Your name and contact email address
  2. A description of the content and where it appears (a URL or screenshot, if available)
  3. Confirmation that you are the individual depicted, or that you are authorised to act on their behalf, and the basis for your request

Removal standard. Upon receiving your appeal, we will investigate whether you are depicted in the content and whether valid consent was given for that depiction. If our investigation determines that consent was not given, or that any consent given is void under applicable law, the content will be removed. We will notify you of the outcome.

Independent resolution. In the event of any disagreement regarding your removal appeal, Lovelica agrees to have the matter resolved by an independent, neutral third party, with any costs charged by that neutral third party borne by Lovelica.


How to Submit a Complaint

Send an email to [email protected] with the subject line: Content Complaint / Removal Request.

Your email must include the following information so we can investigate effectively:

  1. Your name and contact email address
  2. A description of the content you are reporting and why you believe it violates the law or our standards
  3. The location of the content — for example, a URL, a screenshot, or any other information that helps us identify what you are reporting
  4. The date and time you encountered the reported content, as precisely as possible
  5. Your relationship to the complaint — whether you are reporting on your own behalf, on behalf of a third party, or as an authority
  6. Any supporting evidence or documentation (optional but helpful)

We will acknowledge receipt of your complaint by email promptly after it is received.


Review Process

All complaints are reviewed by our Trust & Safety team. Once a complaint is received:

  1. Acknowledgement — We will confirm receipt of your complaint.
  2. Initial assessment — The complaint is assessed to determine its nature, severity, and the information required to investigate.
  3. Investigation — We examine the reported content against our standards and applicable law. We may contact you for additional information if needed.
  4. Decision — A determination is made as to whether the content violates our standards or applicable law.
  5. Action & notification — We will notify you of the outcome and any actions taken.

All complaints will be reviewed and resolved within five (5) business days of receipt. Complex cases requiring external legal review may take longer; in such cases we will notify you of the delay and provide an expected resolution date.


Potential Outcomes

Depending on the findings of our investigation, one or more of the following actions may be taken:

  • No action — The content is found not to violate our standards or applicable law, and the complaint is closed.
  • Content removal — The content is removed from the platform immediately.
  • Account suspension or termination — The account responsible for the content is suspended or permanently banned.
  • Content modification — In limited cases, content may be modified or restricted rather than removed entirely.
  • Referral to authorities — Where the content appears to involve illegal activity (including but not limited to child exploitation or human trafficking), we will report it to the appropriate law enforcement authorities or organisations (such as the National Center for Missing & Exploited Children).

Appeals Process

If you disagree with the outcome of a complaint review — either as the reporter or as the account holder whose content was actioned — you may submit an appeal.

To appeal a decision:

Send an email to [email protected] with the subject line: Complaint Appeal – [your original complaint or case reference].

Your appeal must include:

  1. Your original complaint or case reference (if available)
  2. The decision you are appealing
  3. The grounds for your appeal and any new or additional information that supports it

Appeals are reviewed independently by a senior member of our team. You will receive a final decision on your appeal within five (5) business days.

In the event of a continued disagreement regarding an appeal, Lovelica agrees to cooperate in resolving the matter through an independent, neutral third party, with any associated costs of that third party to be covered by Lovelica.


Contact

For all complaints, removal requests, and appeals:

Email: [email protected]

We take every report seriously. Lovelica does not condone illegal content, exploitation, or any violation of individuals' rights, and we are committed to acting on all valid complaints promptly.

Last updated: 2026-06-30

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